Privacy Policy
This privacy notice for PuppaPal ('we', 'us', or 'our'), operated by Cuppacard, describes how and why we might collect, store, use, and/or share ('process') your information when you use our services ('Services'), such as when you:
- Visit our website at PuppaPal.com, or any website of ours that links to this privacy notice
- Download and use our mobile application (PuppaPal App), or any other application of ours that links to this privacy notice
- Book dog grooming services through our platform
- Engage with us in other related ways, including any sales, marketing, or events
Questions or concerns? Reading this privacy notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at [email protected].
SUMMARY OF KEY POINTS
This summary provides key points from our privacy notice, but you can find out more details about any of these topics by scrolling to the section you are looking for.
What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use.
Do we process any sensitive personal information? We may collect basic pet health information relevant to grooming services, but we do not process sensitive personal information about users.
Do we receive any information from third parties? We do not receive any information from third parties.
How do we process your information? We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent.
When do we share personal information? We share booking information with dog grooming businesses to enable service delivery. We may also share information in specific situations and with specific categories of third parties.
How do we keep your information safe? We have organizational and technical processes in place to protect your personal information. However, no electronic transmission over the internet can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information.
What are your rights? Depending on where you are located geographically, the applicable privacy law may mean you have certain rights regarding your personal information.
TABLE OF CONTENTS
- WHAT INFORMATION DO WE COLLECT?
- HOW DO WE PROCESS YOUR INFORMATION?
- WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR INFORMATION?
- WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
- DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
- HOW DO WE HANDLE YOUR SOCIAL LOGINS?
- HOW LONG DO WE KEEP YOUR INFORMATION?
- HOW DO WE KEEP YOUR INFORMATION SAFE?
- WHAT ARE YOUR PRIVACY RIGHTS?
- CONTROLS FOR DO-NOT-TRACK FEATURES
- DO WE MAKE UPDATES TO THIS NOTICE?
- HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
- HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
1. WHAT INFORMATION DO WE COLLECT?
Personal information you disclose to us
In Short: We collect personal information that you provide to us.
We collect personal information that you voluntarily provide to us when you register on the Services, book dog grooming appointments, express an interest in obtaining information about us or our products and Services, when you participate in activities on the Services, or otherwise when you contact us.
Personal Information Provided by You
The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we collect may include the following:
- names
- phone numbers
- email addresses
- usernames
- passwords
- pet information (name, breed, size, special requirements)
- contact preferences
- contact or authentication data
- mailing addresses
Pet Information
We may collect basic pet health information relevant to grooming services, but we do not process sensitive personal information about users.
Payment Data
We do not collect or store payment information directly. All payment processing is handled securely by Stripe. When you make payments through our platform, your payment data is processed directly by Stripe according to their privacy notice at: https://stripe.com/gb/privacy.
Application Data
If you use our application(s), we also may collect the following information if you choose to provide us with access or permission:
- Geolocation Information: We may request access to track location-based information from your mobile device to help you find nearby dog grooming services. You can change these permissions in your device's settings.
- Mobile Device Access: We may request access to certain features from your mobile device, including camera (for pet photos), and other features. You can change these permissions in your device's settings.
- Mobile Device Data: We automatically collect device information such as device ID, model, manufacturer, operating system, and app usage information for security and analytics purposes.
- Push Notifications: We may send you push notifications regarding your booking confirmations or appointment reminders. You can opt out in your device's settings.
Information automatically collected
In Short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Services.
We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, and information about how and when you use our Services.
2. HOW DO WE PROCESS YOUR INFORMATION?
In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law.
We process your personal information for a variety of reasons, depending on how you interact with our Services, including:
- To facilitate account creation and authentication and manage user accounts
- To deliver and facilitate delivery of dog grooming booking services
- To send administrative information about bookings, appointments, and service updates
- To fulfil and manage your booking orders and communications with grooming businesses
- To enable communication between you and dog grooming service providers
- To save or protect an individual's vital interest, such as to prevent harm
3. WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR INFORMATION?
In Short: We only process your personal information when we believe it is necessary and we have a valid legal reason to do so under applicable law.
The General Data Protection Regulation (GDPR) and UK GDPR require us to explain the valid legal bases we rely on to process your personal information. We may rely on the following legal bases:
- Consent: We may process your information if you have given us permission to use your personal information for a specific purpose. You can withdraw your consent at any time.
- Performance of a Contract: We may process your personal information when necessary to fulfil our contractual obligations to you, including providing our Services.
- Legal Obligations: We may process your information where necessary for compliance with our legal obligations.
- Vital Interests: We may process your information where necessary to protect your vital interests or those of a third party.
4. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
In Short: We may share information in specific situations described in this section and/or with the following categories of third parties.
Important: When you book services through our platform, we share necessary booking and contact information with the dog grooming business you've selected. Once shared, these businesses become independent data controllers and are responsible for how they handle, store, and protect your information. We are not responsible for their data practices, security measures, or any misuse of your information by these third parties.
We may share your data with third-party vendors, service providers, contractors, or agents ('third parties') who perform services for us or on our behalf. The categories of third parties we may share personal information with include:
- Dog Grooming Businesses: We share booking and contact information with grooming businesses you book with
- Payment Processors: For processing payments securely
- Communication Services: For sending booking confirmations and reminders
- Analytics Providers: For improving our platform performance
We also may need to share your personal information in the following situations:
- Business Transfers: In connection with any merger, sale of company assets, financing, or acquisition
- Affiliates: We may share your information with our affiliates, requiring them to honor this privacy notice
- Business Partners: We may share your information with business partners to offer you certain products, services, or promotions
5. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
In Short: We may use cookies and other tracking technologies to collect and store your information.
We may use cookies and similar tracking technologies (like web beacons and pixels) to access or store information.
6. HOW DO WE HANDLE YOUR SOCIAL LOGINS?
In Short: If you choose to register or log in to our services using a social media account, we may have access to certain information about you.
Our Services offer you the ability to register and login using your third-party social media account details (like your Facebook or Google logins). Where you choose to do this, we will receive certain profile information about you from your social media provider.
7. HOW LONG DO WE KEEP YOUR INFORMATION?
In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this privacy notice unless otherwise required by law.
We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law. No purpose in this notice will require us keeping your personal information for longer than six (6) months past the termination of the user's account.
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise such information, or, if this is not possible, then we will securely store your personal information and isolate it from any further processing until deletion is possible.
8. HOW DO WE KEEP YOUR INFORMATION SAFE?
In Short: We aim to protect your personal information through a system of organizational and technical security measures.
We have implemented appropriate security measures designed to protect your personal information. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure. We cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. We are not liable for any data breaches, data loss, hacking incidents, or unauthorized access that may occur despite our security measures.
Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.
9. WHAT ARE YOUR PRIVACY RIGHTS?
In Short: In some regions, such as the European Economic Area (EEA), United Kingdom (UK), and Switzerland, you have rights that allow you greater access to and control over your personal information.
In some regions, you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your personal information, (ii) to request rectification or erasure; (iii) to restrict the processing of your personal information; (iv) if applicable, to data portability; and (v) not to be subject to automated decision-making.
Withdrawing your consent
If we are relying on your consent to process your personal information, you have the right to withdraw your consent at any time. You can withdraw your consent by contacting us using the contact details provided below.
Opting out of marketing and promotional communications
You can unsubscribe from our marketing and promotional communications at any time by clicking on the unsubscribe link in emails or by contacting us. However, we may still communicate with you for service-related messages necessary for account administration.
10. CONTROLS FOR DO-NOT-TRACK FEATURES
In Short: Most web browsers and some mobile operating systems include a Do-Not-Track ("DNT") feature or setting you can activate to signal your privacy preference.
At this stage, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online.
11. DO WE MAKE UPDATES TO THIS NOTICE?
In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.
We may update this privacy notice from time to time. The updated version will be indicated by an updated 'Revised' date and will be effective as soon as it is accessible. If we make material changes to this privacy notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification.
12. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
If you have questions or comments about this notice, you may email us at [email protected]
13. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
Based on the applicable laws of your country, you may have the right to request access to the personal information we collect from you, change that information, or delete it. To request to review, update, or delete your personal information, please contact us at [email protected].
Last updated: 22 June 2025